Working with food brands on their nutrition communications and marketing, we see the same nutrition myths popping up over and over again. Getting your nutrition communications right is crucial to maintaining your credibility as a brand with your consumers and industry professionals. So we are here to bust a few nutrition myths for you!
Why are you and your brand interested in food and nutrition?
We ask this question because it is often all too easy to forget why you initially started your brand or what drew you to a specific area of nutrition in the first place. Most people/brands have one specific interest or brainwave that led to the creation of their brand so we encourage you to take a moment and reflect on that.
Registered dietitian to aid in the delivery of a digital weight management in pregnancy programme